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Mc Alson

Mc Alson article data via Latest Collection.

Mc Alson is a brand known for decades for its stylish men's underwear with unique prints and unparalleled comfort. While many brands focus on fashion trends, Mc Alson strikes the perfect balance between timeless elegance, modern patterns, and high-quality textiles. This makes Mc Alson a brand that always appeals to retailers: from fashion boutiques to luxury department stores.

With Latest Collection, you ensure that all Mc Alson product data, from barcodes and prices to product photos and sizing, is always available in your POS system or online store. No separate files or incomplete information, just one central source of truth. This makes selling Mc Alson not only easier but also more profitable.

About Mc Alison.

Mc Alson was founded in Belgium in the 1990s and is still run by the family that founded the brand. Their mission was simple yet ambitious: to create underwear that not only looks good but is also truly comfortable to wear. The innovation that made Mc Alson so successful is the boxer shorts with cotton inner briefs: stylish on the outside, practical and comfortable on the inside.

Over the years, Mc Alson has grown into an international brand sold in dozens of countries. The brand stands for quality, tradition, and a touch of humor, reflected in its cheerful and surprising prints. Collections range from classic stripes and solid colors to tropical patterns, ensuring there's a style for every man.

For retailers, Mc Alson means appealing to a wide audience: young and old, classic and modern. And that's precisely why it's crucial that collections are quickly, flawlessly, and completely available in your system.

MC Alson article data in middleware data platform Latest Collection

How Mc Alson article data works via Latest Collection.

Each Mc Alson collection is supplied by the brand with product information: prices, barcodes, descriptions, sizes, colors, and images. Latest Collection automatically converts this data into a uniform standard that can be used directly in cash register systems, ERP software, and online stores.

We then immediately add the correct high-resolution images. The result: a complete data package that can be used immediately by all affiliated retailers and resellers.

✅ No duplicate files
✅ No incorrect connections
✅ No time wasted on manual entry

In short: Mc Alson data via Latest Collection is always shop-floor-ready.

How to easily supply Mc Alson data.

Brands often wonder: “How should I deliver my product data?” The answer is simple: in the way that suits you best.

  • Excel or CSV files
  • API integration
  • EDI messages
  • Full Pricat

We always ensure that the data is converted to the uniform standard that all our partners use.

Automatic updates via API.

Because Mc Alson launches new prints and styles several times a year, it's helpful to process updates automatically. With an API integration, price changes, new sizes, and additional photos are implemented in real time. This way, retailers can be sure their data is always accurate, and you, as a brand, don't have to manually send files every time.

How do you connect McAlson data to a cash register system.

For POS system resellers, it's important to provide not just the hardware, but a complete solution. By adding Mc Alson via a data package, you offer customers a POS system that combines quality and appearance, complete with all the product data needed to sell immediately.

All prices, barcodes, and photos are already included. For you, this means a stronger USP, faster implementations, and more satisfied customers.

How is the collection directly online and in the store.

Every day a new collection isn't available in stores or online is a missed opportunity. Mc Alson via Latest Collection prevents this. As soon as the data is submitted, it's immediately loaded into your system. This allows retailers to start selling faster, both online and offline.

For online stores, this means items are presented correctly from the start: with accurate descriptions, correct sizes, and the right photos. For brick-and-mortar stores, this means barcodes can be scanned directly at the checkout.

Uniform data as a growth accelerator.

The fashion industry is demanding. Brands without proper data management fall behind. Resellers without integrations lose customers. Retailers who have to manually enter everything waste time and money.

Latest Collection solves this problem with uniform, reliable, and scalable data. This offers three advantages:

  1. For brands: a consistent brand image across all channels.
  2. For resellers: more value and better service to their customers.
  3. For retailers: fewer errors, less work and more speed.

This way, everyone in the ecosystem grows.

Let's connect.

Are you responsible for McAlson or another brand? Send us your catalog (Excel or CSV file) with the brand name and collection. If available, include a link to the image environment so we can link the correct photos directly. Prefer to speak with someone in person first? Include your phone number in the email, and one of our experts will contact you.

Yes, I would like to get in touch

Choose data-only and offer all 950 brands.

As a reseller, you can access the data-only package with all 950 brands, including McAlson. This allows you to offer customers a complete POS system and an up-to-date product range.

Yes, I would like to hear more

Ask your cash supplier for access via Latest Collection.

Want to feature the Mc Alson collection in your checkout or online store? Ask your POS supplier for a Latest Collection integration. This gives you instant access to complete brand data, including prices, barcodes, and photos, for over 950 brands. Want to explore more first? Read all about shopfloor-ready data in our blog.

Let's continue to grow together.

The fashion world runs on data. Latest Collection is the largest European data platform for fashion, uniting brands, resellers, and retailers under a single, uniform standard. With data from over 950 leading brands, from clothing and shoes to lingerie, sports, and lifestyle, we ensure that product information is always complete, reliable, and readily available.

This is the new standard for fashion data. An ecosystem where links work seamlessly together, errors are minimized, and scalability is a given. With Latest Collection, product data becomes a powerful sales tool, not a burden.

Join Europe's largest fashion data platform and set the new standard in product data!

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