MSCH Copenhagen. Scandinavian simplicity, connected worldwide
MSCH Copenhagen stands for stylish simplicity with an edgy twist. From Copenhagen, the brand conquers the European fashion world with collections that combine femininity with functionality. To seamlessly translate this aesthetic into every sales channel, brands collaborate with Latest Collection, the platform for modern Fashion API links and uniform product data in retail.
Every top, skirt or blazer from MSCH is linked to reliable product data: from sizes to prices, from EANs to images. Through Latest Collection, that data flows directly to retailers, webshops and checkout providers, without noise or delay.
One powerful platform for all your article data.
With Latest Collection, brands manage their entire item information centrally and in a standardized way. The brand delivers the collection via Excel, CSV, or a direct API, after which the data flows automatically to every connected partner. This ensures speed, overview, and consistency.
✔ Descriptions, colors and sizes
✔ Fit and material information
✔ Prices and packing instructions
✔ Product images and specifications
For brands: complete control with minimal effort.
As a brand, you want to maintain control over your presentation while also being able to switch quickly. Thanks to Latest Collection, MSCH Copenhagen retains control: they determine who receives which data, and in what format. Want to launch a new season live? That can be done with the press of a button, with all the right information for each sales channel.
Are you a brand or brand manager? Supply the complete article file in Excel, CSV or via API and provide reliable product information.
For resellers: everything is ready for your POS customers.
Resellers receive the MSCH collections fully standardized. This means they are immediately ready to be imported into cash register systems, PIM software, or your customers’ e-commerce platforms. This saves time, prevents correction rounds, and significantly speeds up the commercial process.
With the data-only package from Latest Collection add immediate value to your retailers: by providing up-to-date, reliable and complete product information.
Want to expand your offerings? Join now as a reseller and offer reliable product data to your customers.
For retailers: faster live streaming, without manual work.
Retailers benefit from the uniformity and automation of Latest Collection. As soon as your checkout provider is connected, you automatically receive all MSCH product data: from fit to price, from barcodes to images. You don't have to enter or update anything yourself.
The integration ensures that new collections are more visible faster, without human errors or delays in launches. From the store floor to the webshop: everything is in order, right from the source.
Want to sell fast too? Ask your POS supplier if they already work with Latest Collection.
Data platform with smart API connections.
Latest Collection is more than just a resource for product information. With more than 900 affiliated brands and an infrastructure ready for international growth, the platform offers scalability, flexibility, and above all: direct integrations with point-of-sale systems, PIMs, and marketplaces via the powerful Fashion API integration.
For MSCH Copenhagen, this means: lightning-fast updates, real-time synchronization, and flawless distribution of all article data, regardless of the sales channel or the country in which you operate.
In addition, the platform offers advanced reporting tools, allowing brands to analyze and optimize their sales data. Examples include conversion insights, sales by region, or price strategies for different target groups. Our advanced BI Sales Reporting gives you in-depth insight into the performance of your collection.
Why choose Latest Collection as a fashion data platform?
The Latest Collection is built for the fashion industry. For MSCH Copenhagen, this means:
- One central database for product information
- Full control over brand presentation and data flows
- Easy delivery via Excel, CSV, or API
- Connections possible with more than 50 POS systems in Europe
- Support for multiple languages and markets
- Advanced BI reporting for sales insights
Do you work for a brand that is ready for a smart, scalable, and international approach? Join Latest Collection, and let your fashion collection flow effortlessly through the entire retail chain. Upload your article data today and work accurately, faster, and more standardized starting tomorrow.