
As a brand, you want your products to appear consistently, professionally, and uniformly in the market. But in practice, managing product data is a time-consuming task: every retailer requires a different format, Excel files become outdated, and manual updates lead to errors. This results in frustration, wasted time, and missed sales opportunities.
With Latest Collection, this is a thing of the past. We are the European data platform built specifically for the fashion industry. You submit your product data once per collection or update via Excel, and we ensure that it is available in a uniform, reliable, and up-to-date format to all affiliated POS partners and their retailers.
How the process works.
Submitting product data via Excel may sound cumbersome, but with Latest Collection it is surprisingly easy. You decide how you want to start: you can use our ready-made template or simply upload your own Excel file. In it, you fill in the product information that is important for your brand: think of product names, SKUs, sizes, colors, prices, and of course the EAN codes. Exactly the data that retailers need to reliably place your collection in their systems.
Once your file has been submitted, our platform takes over the hard work for you. We automatically read your data and convert all information into a standardized format that is recognized by all affiliated retailers and POS systems. Any errors or missing values are immediately checked and supplemented where possible. This ensures that your data is not only complete, but also reliable and uniform. You no longer have to juggle different versions of Excel, emails full of separate files, or retailers who each demand their own format.
That's when it really starts working to your advantage: retailers get direct access to the same, reliable dataset. This means that your collection is always presented in a consistent manner, including up-to-date sizes, colors, prices, and images. It doesn't matter whether you serve ten retailers or hundreds: they all receive exactly the same, accurate information. No more duplicate actions, no more outdated files in circulation, and no more endless rounds of corrections afterwards.

Provide data easily and for free.
Submit your product data once via Excel, CSV, EDI, or API. No hidden costs, no hassle. We ensure everything is processed correctly and prepared for our partners and their retailers.
Always reliable, uniform data.
We convert your product data into a single standardized format that is recognized by all retailers and cash registers. This ensures that everyone receives the same reliable information, which is always up to date and ready to use. No more separate Excel files, no more duplicate emails, and no more confusion about which version is correct.
If you change something in Excel, such as a price or color, send it to us. We will then ensure that the update is automatically implemented at all affiliated retailers. This keeps your brand presentation consistent everywhere, prevents errors in orders, and saves you time on subsequent corrections.


Keep track of your collection and performance.
Our optional BI Sales Reporting Module (BISS) you can see in real time which products are selling well, which are selling less well, and in which stores or regions your collection is performing best. This allows you to strategically manage growth, margins, and inventory without having to request separate files each time.
Ready to supply your article data uniformly.
Let us help you make your brand data easily accessible, uniform, and up-to-date for all retailers. Fill in the form below and our team will contact you shortly to discuss the next steps. This ensures a streamlined process and maximum control over your product information.